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The Sales Managers Index: Asia

Released: March 21, 2017


Solid Market Growth Increase in Asia

  • Economic activity in Asia continues at a high level with Headline SMI of 56.2
  • Sales growth continues to grow rapidly as prices rise further
  • Business confidence remains at very high levels

The Headline Sales Managers’ Index (SMI) for Asia was 56.2 in March. The March reading represents strong economic growth for the region as a whole and a continuation of the solid start to 2017. The primary drivers of growth in Asia are coming from steadily improving conditions in China and India’s rapid levels of economic activity despite the demonetisation shock experienced in December. Businesses in China have continued to report improving conditions in both the services and manufacturing sectors in March. The Philippines are also making a marked contribution to the region as the economy grows at a robust pace. India is reporting rebounding group after a sharp drop in sales. Business confidence levels in Asia continue to remain very high based on strong sales and firm overall market growth. Price inflation for March remained low but is continuing to grow steadily.


Market Growth Index



Prices Charged Index



 Sales Managers' Index Trends


Direction Speed
SMI Growing Solidly
Business Confidence Growing Rapidly
Market Growth Growing Solidly
Sales Output Growing Rapidly
Prices Charged Growing Solidly
Staffing Levels Growing Solidly



Staffing Levels Index





About Asia SMI Data



The Sales Managers' Index provide the earliest monthly data on the speed and direction of Asia’s economic activity.

Key advantages of Asia SMI:
  • The SMI provides the first indication each month of the speed and direction of economic growth in Asia.
  • The SMI provides the most complete indication of growth, covering all private sector activity.
  • The SMI is based on a key occupational group - uniquely able to sense changes in business activity levels.
  • The SMI is composite index of business confidence, market growth, sales, prices charged and staffing levels.
  • The SMI is a diffusion index, any index value above 50 indicates growth and below 50 indicates contraction.

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