China Business Confidence at Two Year High in March

The First Data on Economic Activity Levels in China - Every Month
The only survey with current month, month-on-month, monthly year-on-year, and forward looking questions

Updated: March 24, 2025

Chinese Business Confidence rose significantly in March. Confidence in both the Manufacturing and Services sectors is now well into positive territory, although Services is clearly currently in the ascendant registering a 53.3 Index reading, a 15 month high.

Chinese Business Confidence in March at 2 year high Source: World Economics
Note: Data Shown as a Diffusion Index. (50 = 'No Change', above 50 = Increasing growth, below 50 = Declining growth)

The Business Confidence Index is particularly important as the question asked of panel members relates to their confidence in the future course of business activity, not its present level. Sales Managers, because of the very nature of their work tend to be more attuned to the future. They are in general very aware of levels of contracts they expect to be signed shortly, as well as current order books, with the potential personal impact of likely sales levels on bonuses linked to sales. Economists often refer to levels of Business Confidence as "animal spirits", reflecting the great importance of Confidence on future levels of investment and employment.

However the overall message regarding China must remain one of caution, until more data points illuminate the likely course of economic activity in the second quarter of 2025. One particular hazard may significantly alter the short term outlook in China - the much heralded imposition of giant tariffs by the American Trump regime. In this context, the more muted optimism evident in the Chinese Manufacturing sector is not surprising. The big question remains : can the world's great growth engine of the past few decades move back towards its previously central role in sponsoring global economic expansion. Or will tariff wars with the USA keep China's growth and its influence on the world economy more restricted than has been the case for the past three decades.


Sales Managers Index Components: All-Sectors



0 0 0 China|#0A66C2|51.5, 51, 50.7, 50.6, 50.3, 50, 50.9, 51.8, 49.9, 50.7, 51.3, 49.4, 51.1, 51.2, 51.6, 51.6, 52.8, 53.3, 52.2, 53.7, 54.1, 52.9, 53.3, 52.4, 53.1, 53, 52.9, 52.8, 54.8, 53.9, 53.7, 54, 52.7, 53.3, 53.5, 53.7, 53.5, 50.6, 51.3, 50.7, 51.2, 50.7, 50.2, 50.2, 51.8, 48.1, 49.3, 51.9, 53, 52.2, 52.1, 50.6, 48.6, 50.7, 50.9, 51.8, 51.8, 52.1, 51.3, 51.9, 51.2, 51.5, 52, 51.1, 51.5, 50.5, 50.5, 51.2, 51.5, 51.9, 51.1, 50.8, 52.6 , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Business Confidence

52.6
March 2025
The Business Confidence Index increased in March to a 2 year high. The Business Confidence Index measures the level of optimism/pessimism among sales managers for future conditions.
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0 0 0 China|#0A66C2|50.4, 50.4, 50, 50.4, 49.7, 49.4, 48.9, 48.9, 47.2, 47.4, 48, 44.7, 46.6, 44.3, 47.2, 46.5, 46.9, 47.8, 48.5, 49.1, 49.6, 49.5, 50.7, 51.1, 51, 51.9, 51.5, 51.8, 52.5, 52.8, 51.8, 51.3, 50, 50.5, 50.9, 50.4, 49.7, 46, 45.6, 46.6, 47.3, 47.4, 47.4, 46.3, 47.6, 44.4, 46.1, 48, 49.5, 50.4, 49.6, 49.3, 47.2, 47.6, 48.9, 48.7, 49.7, 49.2, 50.5, 49.1, 49, 49.1, 48.9, 48.8, 48.8, 49.1, 48.2, 46.6, 47.5, 47.7, 47.9, 48.2, 48.7 , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Market Growth

48.7
March 2025
The Market Growth Index fell in March but at a slower pace. The Market Growth Index monitors the underlying growth of the market segments into which the panel members sell.
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0 0 0 China|#0A66C2|51.7, 52, 52.4, 52.2, 53.4, 52.5, 51.7, 53.9, 51.6, 50.8, 51.3, 44.3, 51, 48.2, 50.2, 50.8, 51.2, 51.1, 51.8, 52.7, 52.9, 55.4, 54.9, 52.3, 54.8, 54.4, 52.7, 53.7, 55.8, 56.2, 55.4, 54.8, 52, 53.2, 51.8, 54.1, 53.5, 50.7, 51.8, 51.7, 50.4, 50.8, 49.7, 51, 50.8, 50, 52.1, 54.6, 54.6, 52.7, 52.7, 50.6, 50.1, 52.2, 53.1, 51.5, 53.7, 53.2, 53.4, 53.1, 52.8, 55.4, 53.3, 53.8, 52.7, 52.8, 51.9, 51, 51.3, 52.3, 50.8, 52.5, 53.4 , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Sales Growth

53.4
March 2025
The Sales Growth Index grew at the faster pace in March. The Sales Growth Index defines the speed and direction of overall sales of goods and services (current month from previous month).
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0 0 0 China|#0A66C2|51.7, 51.2, 53.3, 53.3, 51.4, 52, 51.8, 53.9, 51.2, 51, 50.6, 48.2, 51.2, 47.3, 48.7, 48, 49.1, 48.9, 47.8, 49.1, 49.2, 49.2, 49.8, 49.4, 47.9, 48.4, 49.6, 56.6, 53.5, 51.8, 53.7, 55, 56.2, 53.4, 51.3, 51.4, 52.4, 50.5, 53.1, 52, 51, 47.6, 48.2, 48.7, 50.1, 47.6, 50.2, 48.8, 47.9, 49.2, 47.7, 48.5, 47.5, 47.9, 50.9, 50.6, 48.9, 50, 50.2, 50.1, 47.4, 50.3, 49.6, 49.6, 48.3, 49.6, 48.5, 48.2, 50.1, 51.2, 51, 50, 49.8 , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Prices Charged

49.8
March 2025
Prices charged registered a fall in March. The Prices Charged Index measures the speed and direction of changes in the current price of goods and services taking into account any discounts offered.
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0 0 0 China|#0A66C2|49.5, 49.6, 49.9, 49.4, 49.4, 48.8, 49, 49.8, 49.3, 49.8, 50.1, 47.3, 49.1, 47.1, 46.6, 47.4, 48.3, 49.2, 49.4, 50.7, 51.5, 50.1, 51.1, 51.9, 51.6, 51.3, 50.5, 50.7, 53, 51.9, 51.5, 51.5, 50.6, 50.8, 49.9, 50.9, 49.9, 49.5, 48.4, 49.2, 49.9, 46.8, 47.1, 48.5, 49.1, 47.8, 50, 49.9, 50.3, 50.3, 49.8, 49.7, 48, 49.2, 48.3, 48.6, 50.2, 49.8, 50.1, 50.7, 48.3, 50, 49.2, 49.2, 51, 49.7, 48.8, 48, 48.5, 48.9, 49.4, 48.9, 49.5 , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Staffing Levels

49.5
March 2025
The Staffing Levels Index remained just below the 'no growth' line in March. The Staffing Levels Index monitors the level of growth or decline in employment against the same period a year earlier.
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About the Sales Managers Indexes

The Sales Managers' Indexes provide the earliest monthly data on the speed and direction of economic activity in key growth areas of the world.

The SMI’s (Sales Managers’ Indexes) are compiled and analysed by World Economics and are based on survey data collected from a panel of companies stratifying all Industry Classification Board (ICB) sectors which are weighted to reflect their contribution to national Gross Domestic Product.

Key advantages of the SMI's:

  • The SMI's provide the first indication each month of the speed and direction of economic growth.
  • The SMI's provide the most complete indication of growth, covering all private sector activity.
  • The SMI's are based on a key occupational group - sales executives - uniquely able to sense accurate changes in business activity levels.
  • The SMI survey base - salespeople - are used by virtually all businesses, including in frontier markets, unlike other occupational groups.
  • The SMI's focus on the key countries contributing to over 60% of China growth in recent years.






About the Data

SMI data for China is published as diffusion indexes to gauge the speed and direction of economic activity.

Monthly data since 2013 is downloadable for all-sectors, manufacturing and service sectors separatly in a consistent unadjusted format for 6 key indexes: